“Business is about people. The more you invest in understanding what drives them, the better your results will be.”

  • Industrial staffing and workforce solutions
  • Private equity portfolio operations support
  • Aerospace, logistics, and manufacturing industries
  • High-performance team development across sectors
  • Founder/Owner, local moving company (launched after time abroad)
  • Senior Account Manager, Aerotek (10+ years)
  • Client partnerships with Fortune 500 companies across multiple industries
  • Curriculum Advisory Board Member, Linfield University School of Business
  • Relationship-driven business development
  • Operational needs assessments
  • People-first strategy and workforce optimization
  • Leadership through honesty and transparency
  • Bachelor’s Degree, University of Oregon
  • Ongoing professional development in business strategy, sales leadership, and team building
  • Linfield School of Business Advisory Board

Brad Crnich

Director of Business Development

Latest Insights

  • business-meeting-discussing-metrics

    KPI Alignment: Turning Metrics into Meaning

    Why So Many Metrics Miss the Mark Ever sat through a weekly update meeting wondering, “What does this number actually mean?” I’ve seen it…

  • metrics-meeting

    KPIs vs. Metrics: Stop Measuring Everything, Start Measuring What Matters

    The Measurement Trap Companies love to measure things. Too often, they measure everything—without structure, purpose, or alignment. The result: a sea of metrics, bloated…